SWOT PAPER July 14, 2020, 2:26 pm

Our paper is better! Ours is whiter! And ours ... paperier than the one you bought yesterday! The buyer hears these phrases every day and thinks, but can he really take more paper office paper?

The seller’s task is to hook the buyer’s mind with a tempting offer and carry out the desired shipment, this is understandable. Well, if the office paper is of high quality, and if the paper for copy machines does not meet your expectations and its use has led to problems with office equipment?

How to avoid this? Our suggestion is to do SWOT PAPER analysis. What is SWOT, of course, everyone has heard - a planning method showing the strengths and weaknesses of a company, revealing its opportunities and threats in the market (from a student summary).

We decided to invest the creative paper component in the acronym SWOT

S (smoothness)

W (whiteness)

O (opacity)

T (thickness)

 The rest is simple. We fill out the plate, enter the technical characteristics of the office paper that we offer into it, and already on the basis of the received data we get the answer to the eternal question: To buy or not to buy?

 

 

Показатель

Office Paper 1

Office paper 2

Office paper 3

1

S (smoothness)

 

250

220

230

2

W(whiteness)

 

146

150

146

3

O(opacity)

 

91

92

91

4

T (thickness)

 

104

105

100

 

Good luck with your purchases and successful sales!

 

 

 

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